Having been born and raised in Northern Wisconsin, it was exciting and comforting to return to the area after finishing school and starting a family of our own.
We were finally in a financial position to purchase our first home and had hoped we could buy a FSBO (For Sale By Owner) house.
Yet, while living in another city and having to make numerous trips to the Lakeland area to look at homes (as none had information available online), it soon
became clear we needed to use the listings through local realtors'® Internet sites. I like to save money, as so many do, so the idea of contributing towards a
realtor's® commission was difficult.
This is how the idea of By Owner Lakeland was created. I knew of other regions
in Wisconsin which had organized successful FSBO sites that presented detailed
information, photos, and tours of homes for sale by owner. Soon I began to envision
the same for the Lakeland area. By Owner Lakeland is a great tool for both buyer
and seller. It is the one local for sale by owner website that offers virtual
tours, pictures, and descriptions of homes and properties for sale in the Lakeland
area. Buyers have access to FSBO property 24/7. Owners can update information
day or night, upload photos and change them as desired, and all owners who list
their property on the site receive an eye catching yard sign to market their homes.
I am proud of this site and the services we offer. I know that it will help buyers and sellers come together for an enjoyable and economically rewarding real estate transaction.
Beth and Tom Shockley
By Owner Lakeland



